00 — Living orchestration · May 2026
One conductor. Twenty-two engines. Infinite craft.
The operating system behind every show, every right, every story — live events, sport, talent, broadcast and hospitality, choreographed by humans, amplified by AI.
Every engine reads from the same calendar, the same load plan, the same ledger.
Six doorways.
One operating system.
Every world is powered by the same orchestration engine. Step inside the one that speaks to you — the others are always one move away.
Transformative events celebrate milestones, motivate people to action, and create memories that outlast the lights. We compose them — like symphonies.
From in-venue to the outdoors and everywhere in between, 1X Events is a global team of creators, craftspeople, communicators, challengers and collaborators — applying a uniquely human-centred design approach to every brief.
Now, with AI woven through every workflow — audience modelling, programme curation, content production and show-call automation — we deliver more personalisation, more precision, and more measurable engagement than ever before.

Six disciplines.
One intelligent orchestration.
A unified studio means no handoffs, no gaps, no diluted vision. AI accelerates every workflow — humans hold every standard.
Expositions
Trade halls, summits and showcases — floor plans, sponsors and on-site ops, orchestrated end-to-end.
DiscoverDesign & Creatives
Identity systems, set design, motion and content. Human-centred, machine-accelerated craft.
DiscoverPlanning & Strategy
Audience insight, programme architecture, ROI choreography — informed by real-time data.
DiscoverVirtual & Hybrid
Cinematic broadcast and immersive virtual venues for borderless, distributed audiences.
DiscoverLive Production
Show-calling, lighting, sound, video, rigging — flawless execution at any scale.
DiscoverFabrication & Graphics
In-house scenic builds, custom activations, large-format graphics and wayfinding.
DiscoverThe integrated successor
to the legacy sports agency.
Six pillars under one accountable team — global media rights, sports productions, sponsorship, talent representation, hospitality and live broadcast — orchestrated by humans, amplified by AI.
Twenty-two engines.
One representation desk.
Talent 360° is the AI-orchestrated athlete, broadcaster, esports and creator desk — roster, compliance, brand deals, image rights, appearances, travel, broadcast, accreditation, payments and career P&L, signing to settlement.
Twenty-two engines.
One concert command portal.
Concert 360° orchestrates international artist delivery across Wembley Stadium, Wembley Arena and Tottenham Hotspur Stadium — show calendar, routing, production design, rigging, audio/lighting/video, crew & riders, hospitality, security, ticketing, broadcast, compliance and settlement, signing to load-out.
Built for the sectors
writing the future.
Insurance & risk · Financial services · Technology & AI · Public sector · Sustainability · Healthcare & life sciences.
Explore solutionsThe flagship
London Insurance
Week 2026
Influential thinkers and insurance industry professionals from around the world converge on the City for four days of strategy, signal, and serendipity.


The Digital Embassy
Catalyst
Africa 2026
The world-first AI-native African summit. Four pillars — AI, Capital, Insurance, Climate — convened in Accra, closing live with the Accra Accord.
Twenty-two engines. One operating ledger.
A read-only window onto the Concert 360° platform. Live counts stream from the production database — operations remain inside the secure admin cockpit.
Engine 01 / 22
Show Calendar
Announce, holds, on-sale, doors
Engine 02 / 22
Routing & Logistics
Tour graph, drive times, day-off rules
Engine 03 / 22
Production Design
Show concept, scenic, set list flow
Engine 04 / 22
Stage & Rigging
Roof load, points, build days
Engine 05 / 22
Audio · Lighting · Video
PA, FOH, lighting rig, IMAG, content
Engine 06 / 22
Crew & Riders
Touring crew, locals, dressing rooms
Engine 07 / 22
Freight & Backline
Trucks, carnets, instrument logistics
Engine 08 / 22
Travel & Visas
Artist + crew movements, P2 visas
Engine 09 / 22
Artist Hospitality
Catering, dressing rooms, guests
Engine 10 / 22
Security
Artist protection, perimeter, ingress
Engine 11 / 22
Local Marketing
Spend by market, creative, attribution
Engine 12 / 22
Ticketing & Pricing
Allocations, dynamic pricing, scaling
Engine 13 / 22
VIP & Hospitality Suites
Premium experiences, suites, packages
Engine 14 / 22
Venue Overlay
Sport↔concert mode, pitch protection
Engine 15 / 22
Broadcast & Streaming
Live cut, OTT, multicam, residuals
Engine 16 / 22
Content Syndication
Owned content, social, after-films
Engine 17 / 22
Sponsorship Activation
Tour partners, on-site activations
Engine 18 / 22
Compliance
PRS, noise, curfew, safeguarding
Engine 19 / 22
Health & Safety
Crowd, weather, medical, evacuation
Engine 20 / 22
Settlement & Payments
Box-office reconcile, splits, payout
Engine 21 / 22
Sustainability
kgCO₂e per ticket, freight, energy
Engine 22 / 22
AI Orchestrator
Next-best-action across all 22 engines
Click any engine to open its public deep dive · Search the hub · Compare side-by-side · Operations are managed inside the secure 1X Events admin cockpit.
Questions, answered.
1X Events is a London-headquartered, AI-orchestrated events and sports-media studio. We deliver enterprise events (London Insurance Week, conferences, expositions), sports & media services (FIFA match agency, media rights, broadcast, sponsorship, hospitality) and talent representation — all under one operating system.
We are headquartered in the City of London and deliver events worldwide. Our studio runs strategy, design, planning, virtual & hybrid, live production and fabrication for clients across the UK, Europe, the Middle East, the Americas and Asia.
Six disciplines — strategy, design, planning, virtual, live and fabrication — are choreographed by AI and led by craft inside one P&L. On the sports side we close the loop between rights, production, sponsorship, hospitality and talent, which legacy agencies cannot. Commercials are transparent and audit-ready.
Every enquiry sent via the contact form or hello@1xevents.uk receives a response from our studio within one working day.
London Insurance Week is our flagship convening for the global insurance industry — four days of strategy, signal and serendipity in the City of London, 21–24 September 2026.